Summer 1970 // Volume 8 // Number 2

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Editor's Page

Editor's Page (pdf)
Jerold W. Apps

Point of View

Point of View(pdf)

Double Use of Travel Time
E. Blair Adams
University Accessibility or Empire Building?
Gerald Udell

Feature Articles

Program Evaluation-- A Broader Definition (pdf)
Sara M. Steele
The meaning of evaluation is often overlooked in doing program evaluation. Our view of evaluation may be too small. The literature of program evaluation is changing rapidly with broader frameworks emerging. This article describes the three essential elements in evaluation-- criteria, evidence, and judgment. The author says, "Evaluation must be purposeful and not done just for its own sake. Evaluation should contribute to the present program or to further and future programs."

Helping Others Improve Performance (pdf)
Arthur E. Durfee
Behavioral science research is beginning to reveal that most individuals are motivated by work they regard as challenging and worthwhile. Their motivation is increased as they're given clear-cut responsibility with freedom to succeed or fail in their own way. The use of a performance appraisal system based on these new insights is now available. Sometimes called "management by objectives," it's a supervisory technique that can be applied by any staff member responsible for overseeing the work of other paid or unpaid associates.

The Importance of Adolescent Norms (pdf)
Edward R. Ostrander, Lorraine H. Snyder
The adolescent's development of a self concept is "one of life's most burning issues," Ostrander says. Norms or a personal frame of reference are critical to the development of a self concept. How different are Extension's youth program norms from those norms already held by the potential youth audience? Ostrander offers several suggestions for work with adolescent groups using knowledge of norms as a starting place.

County Staff or Area Staff? (pdf)
William J. McIntyre
Is the concept of county-based Extension outdated? Should Extension move to area positions with increasing specialization? McIntyre explored these questions in research he conducted in Indiana. He compared multi-county with individual county systems using several variables including clientele's reactions to the two systems. He learned that clientele who previously worked with Extension are less pleased with the area approach. Clientele who hadn't worked closely with Extensionsaw no differences in these two approaches.

Two-Way Radio for Extension (pdf)
Donald W. Swoboda
The idea of using two-way radio as a communication tool for Extension is fairly new. Swoboda recently surveyed all the states and learned that 60 per cent didn't use two-way radio at all, another 35 per cent used it on a limited basis. Only three states are attempting to use two-way radio on a statewide basis. Swoboda evaluated the system used in Nebraska and reports his findings here. He feels that a statewide radio network will extend the "specialized expertise of the state and area specialists to the total county staff..."

Research in Brief (pdf)
Mason E. Miller, editor

Don't "Second-Guess"-- Trust Your Own News Judgement
Rural Adult Ed Participants
Abstracts from ERIC Clearinghouse on Adult Education

Book Reviews (pdf)

Agricultural Extension: Farm Extension Services in Australia, Britian and the United States of America. Donald B. Williams. New York, New York: Cambridge University Press, 1969. 218 pp. $12.50.
Helgi H. Austman

The Concept of Community: Readings with Interpretations. David W. Minar and Scott Greer. Chicago, Illinois: Aldine Publishing Company, 1969. 370 pp. $4.95.
Emory J. Brown

Higher Adult Education in the United States: The Current Picture, Trends and Issues. Malcom S. Knowles. Washington, D.C.: American Council on Education, 1969. 105 pp. $3.00 (paper).
Curtis Trent

Modernization by Design: Social Change in the Twentieth Century. Chandler Morse et al. Ithaca, New York: Cornell University Press, 1969. 426 pp. $11.50.
L.L. Pesson

Abstracts (pdf)

Adult Education: The Open Door. Roger W. Axford. Scranton, Pennsylvania: International Textbook Company, 1969. 247 pp. $6.50.

America Between the Extremists: A New Approach to Political Maturity. Douglas Boggs. Jericho, New York: Exposition Press, 1968. 167 pp. $5.00

The American Moral Crisis. Arther S. Trace, Jr. Jericho, New York: Exposition Press, 1969. 303 pp. $8.50.

America's Troubles: A Casebook on Social Conflict. Howard E. Freeman and Norman R. Kurtz, eds. Englewood Cliffs, New Jersey: Prentice-Hall, Inc., 1969. 455 pp. $4.95 (paper).

Children's Behavior. Rita E. Bergman, ed. Jericho, New York: Exposition Press, 1968. 436 pp. $12.50.

Educational Research: Selected Readings. William J. Gephart and Robert B. Ingle, eds. Columbus, Ohio: Charles E. Merrill Publishing Company, 1969. 454 pp. $7.95.

Food for Us All: The Yearbook of Agriculture, 1969. Washington, D.C.: U.S. Government Printing Office, 1969. 400 pp. $3.50.

Helping Low-Income Homemakers: Programs and Evaluations. Margaret Harding. Ithaca, New York: New York State College of Human Ecology, 1969. 142 pp. No price given.

Instructional Resources for Teachers of the Culturally Disadvantaged and Exceptional. Robert M. Anderson, Robert E. Hemenway, and Janet W. Anderson, eds. Springfield, Illinios: Charles C. Thomas, Publisher, 1969. 304 pp. $11.00.

National Priorities: Military, Economic, and Social. Kenneth E. Boulding et al. Washington, D.C.: Public Affairs Press, 1969. 176 pp. $4.50.

The Nature of Teaching: A Collection of Readings. Lois N. Nelson. Waltham, Massachusetts: Blaisdell Publishing Company, 1969. 323 pp. $4.95 (paper).

Nurtured by Love: A New Approach to Education. Shinichi Suzuki. Jericho, New York: Exposition Press, 1969. 121 pp. $5.00.

Operation Mainstream: A Report on Problem Solving and the Helping Relationship. Gerald J. Pine and Peter J. Horne. Durham, New Hampshire: New England Center for Continuing Education, n.d. 75 pp. No price given.