Spring 1964 // Volume 2 // Number 1

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About This Issue

About This Issue
The Editors

Feature Articles

On Being a Professional (pdf)
Mary Louise Collings
Extension personnel must learn to evaluate knowledge and cooperative activity in a broader context than immediate application to the technical job.

The Publics in Our Program (pdf)
J. W. Scheel
Extension program depends upon organized efforts by people who tend to form around subjects of common concern.

Result Demonstrations and Education (pdf)
Wilfrid C. Bailey
An educational technique is not a single act but involves a whole complex of interactions.

The Human Side of Administration (pdf)
C. M. Ferguson
Professional people, like all others, respond to expressions of confidence, to challenges of the job, and to dynamic leadership.

Adapting 4-H to Urban Situations (pdf)
Patrick G. Boyle, Emory J. Brown
Even though 4-H is generally viewed favorably by urban people, it is seen primarily as a program for rural youth.

Specialist and Agent: Men in the Middle (pdf)
Carl J. Couch, Mason E. Miller, John S. Murray
Agents and Specialists have "relevant others" who hold different demands and expectations for them and apply different standards of evaluation.

Consumer Behavior Patterns (pdf)
N. R. Smith
Significant differences occur in family life-styles which affect family unit and individual consumer activities.

Book Reviews (pdf)

Agricultural Sociology. By Walter L. Slocum, 1962. Available from Harper and Brothers Publishers, New York, N.Y. 532 pp. $7.50.
J. W. James

Youth: Change and Challenge By Erik H. Erikson (ed.), 1962. Available from Basic Books, Inc., New York, N.Y. 284 pp. $6.50.
Lloyd L. Rutledge

Family Development. By Evelyn Millis Duvall, 1962 (second edition). Available from J. B. Lippincott, Philadelphia, Pa. 532 pp. $8.75.
Josephine S. Patterson

Educational Psychology. By Frederick J. McDonald, 1962. Available from Wadsworth Publishing Company, Inc., Belmont, California. 748 pp. $6.95.
J. Glenn Morrill

New Understandings of Leadership. By Murray G. Ross and Charles E. Hendry, 1957. Available from Association Press, New York, N.Y. 158 pp. $3.50.
Austin B. Ezzell

Abstracts (pdf)

What Are Today's Families Like? David M. Fulcomer. Journal of Home Economics, LV (November, 1963), 693-98. Available from American Home Economics Association, 1600 Twentieth St., N.W., Washington, D.C. 20009. Single copy $1.00.

A Study of Students' Motivation to Do Good Work in School. Jack R. Frymier, The Journal of Educational Research, LVII (January, 1964), 239-44. Available from DERS, Box 1605, Madison 1, Wisconsin. Single copy $1.00.

New Patterns of Management. Rensis Likert. 1961. 280 pp. Available from the McGraw-Hill Book Company, Inc., New York, N.Y. $6.95.

Optimizing Span of Control. Howard Stieglitz. Management Record, XXIV (September, 1962), 25-29. Available from Division of Personnel Administration, National Industrial Conference Board, Inc., 460 Park Ave., New York 22, N.Y.

Adopters of New Farm Ideas: Characteristics and Communications Behavior. North Central Regional Extension Publication No. 13, October, 1961. 12 pp. Issued by Cooperative Extension Service, Michigan State University, East Lansing, Michigan. No charge.

Experience and Education. John Dewey. 1963 edition. 92 pp. Available from Collier Books, New York, N.Y. 95 cents.

Interpersonal Competence and Organizational Effectiveness. Chris Argyris. 1962. 292 pp. Available from Richard D. Irwin, Inc., Homewood, Ill. $6.50.

Research and Investigations in Adult Education. Wilson Thiede and James Draper. Adult Education, XIII (Summer, 1963), 195-216. Available from Adult Education Association of the U.S.A., 743 N. Wabash Ave., Chicago 11, Ill. Single copy $1.25.

Praise Reappraisal. Richard E. Farson. Harvard Business Review, XLI (September/October, 1963), 61-66. Available from Harvard Business Review, Soldiers Field, Boston, Mass. 02163. Single reprint $1.00.

The City and Countryside. Glenna V. Fuguitt. Rural Sociology, XXVIII (September, 1963), 246-61. Available from Secretary-Treasurer, Rural Sociological Society, Dept. of Rural Sociology, South Dakota State College, Brookings, South Dakota. $8.00 per year.

Leadership of Voluntary Organizations in a Saskatchewan Town. Richard Laskin. November, 1962. 48 pp. Available from the Centre for Community Studies, University of Saskatchewan Campus, Saskatoon, Canada. 50 cents.

Behavioral Sciences Today. Bernard Berelson (ed.). 1963. 278 pp. Available from Basic Books, Inc., Publishers, 404 Park Ave. S., N.Y. 16, N.Y. $4.95.

Readings in Management. Max D. Richards and William A. Nielander. 1963 (2nd edition). 946 pp. Available from South-Western Publishing Co., Cincinnati 27, Ohio. $7.50.

Educational Research: New Perspectives. Jack A. Culbertson and Stephen P. Heneley (eds.). 1963. 374 pp. Available from the Interstate Printers and Publishers, 19-27 N. Jackson St., Danville, Ill. $6.95.